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Ganoderma lucidum surges in the US ingredient market
Jun 10, 2019

Ganoderma lucidum extract  have become a very popular ingredient in beverages. In the past few years, medicinal mushrooms have been mainly used in dietary supplements, but nowadays, medicinal mushrooms have appeared in ready-to-drink teas, attracting the attention of many consumers.

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     From tea to lemon powder to protein shakes, there are recipes for mushroom-based ingredients everywhere, and Ganoderma lucidum takes up the main position. Another reason for the increased attention to mushrooms is that people eat more and more wild mushrooms. Eaters who like to eat plants are always looking for products that can replace the bone soup that is very popular nowadays. Now they found it, it is mushroom soup. More and more consumers are beginning to find ways to reduce the intake of animal foods, so there is no sign of a decrease in the sustainability of mushrooms and the nutritional richness of mushrooms.


     Among all mushroom products, the fastest growing is Ganoderma lucidum. The data shows that sales of products with a variety of mushrooms as the main ingredient have surged throughout the United States, mainly through traditional retail channels. As of the 52nd week of September 4, 2016, the usage rate of Ganoderma Lucidum increased by 91% compared to the previous cycle. Behind them are Chaga (46%), Cordyceps (19%), and mushrooms (26%).


     Ganoderma lucidum is mainly used in herbal formulas with physiological regulation. At present, related products are no longer concerned about improving human excitability and heat production, but focusing on the health of various glandular organs of the human body, especially for the regulation of liver-thyroid-adrenal gland. Ganoderma lucidum can help improve the function of these three organs. At the beginning of this year, a forecast report on the number of mushroom products initiated by the American Mushroom Committee showed that the types and output values of American mushroom products have reached the highest level in history.


     In addition, mushrooms can change the texture of the dishes, increase the volume, and bring a "succulent / umami / appetizing" flavor, such as hamburgers, tacos, Mexican beef rolls. In this way, manufacturers can reduce the amount of meat by 50%, and some products can even reduce by 80%. This can significantly reduce the calorie, saturated fatty acid, sodium content (and of course the cost of the product), and Does not adversely affect the taste and texture.


     Although many products use mushrooms as a substitute for meat, there are still many new products containing mushrooms that appear on the supermarket's beverage shelves. Such as medicinal mushroom drinks, the formula contains Cordyceps sinensis, Ganoderma lucidum, Agaricus blazei, mushroom, Maitake, and Yunzhi, which are sold in the form of dietary supplements in the form of dietary milkshakes.


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