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The market opportunity for phycocyanin
Aug 27, 2020

In this product market where appearance and health are the priority, natural pigments are gradually surpassing synthetic food pigments and are showing a positive trend. According to market research firm Future Market Insights, global natural pigment will grow at a compound annual growth rate of 6.8% between 2014 and 2020. Compared with synthetic food pigments, natural pigments have natural, clean, safe and specific physiological effects for consumers. This relieved the crisis of trust for consumers, and at the same time provided food and beverage manufacturers with more choices.

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Blue ice cream, blue candies, blue pastries... a variety of blue-based food and beverages, driven by the "color food" market, which continue to rise in popularity. It is estimated that from 2016 to 2020, the global natural blue pigment market will grow at an average annual rate of 50%.

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As the only representative of natural blue pigment, phycocyanin is a safe and edible pigment extracted from spirulina. It can be widely used as a coloring agent in the fields of food, beverage, cosmetics, etc. As early as the beginning of the 21st century, countries such as Japan, Europe and the United States used it in the manufacture of high-end food and cosmetics, and the US FDA recognized phycocyanin as the only natural blue pigment, and the European Union also listed it as a color food raw material. At present, these markets Development has been relatively mature.

Phycocyanin is not only a natural food coloring, but also a nutrient-rich protein. It is one of the few pigmented proteins in nature. It has a complete variety of amino acids, of which essential amino acids account for 37.2%. In addition, continuous clinical studies have confirmed that phycocyanin is effective in enhancing immunity, anti-inflammation, anti-cancer, enriching blood, protecting liver, protecting ovaries, and increasing white blood cells. It can be made into various phycocyanin compound drugs, dietary supplements in the medicine and health products industry.

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At present, the global demand for natural blue pigments is increasing day by day. As an extremely rare pigment protein in nature, phycocyanin has great nutritional and medical value. In addition, its unique natural marine blue greatly fills the natural Supply of blue pigment market. In the near future, it is expected that phycocyanin will occupy an important position in the natural pigment market and continue to add new choices to the cause of human health.

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