Herbal market offers possibilities for branding
Mar 18, 2019

As consumer interest in botanical herbs continues to increase, the market space for botanical herbal supplements is well prepared for innovation and the entry of new products. Plant herbs such as bitter mint and turmeric are driving the growth of the mainstream market and are expected to continue to be the focus of the market. Brands and marketers who want to enter the plant product market are concerned about changes in consumer demand, especially in the case where little-known plant herbs are at the forefront of the market.


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